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Archive for the ‘E-Publishing’ Category

I haven’t given up on this blog. More to the point, I haven’t given up on writing. But I have learned a few things. Least of which is that this profession isn’t a kind one. Worse than the blank stares from people who don’t understand my wish to write for a living are the compliments and encouragement from friends and family that have led me here. Not to say that they were wrong to do so, their kindness simply left me so wildly unprepared for the scathing criticism that awaited me that I can’t help but be weary of it.

But it’s okay. I’m stronger for it. And as a result, I’m going to be switching gears a bit. Mixing things up. Novels are high risk investments. Between raising a family and working, time is more precious than ever. Because of this, I’ve decided to redirect my focus on smaller projects first, namely, children’s books. My brain needs the equivalent of a breath mint to wash the taste that writing—for all intents and purposes—a failed novel has left me with. I’ve also decided to make these books, and the new website dedicated to them, free. All of it. Buying my ebooks is a risk on the part of the consumer, and I’d like to reduce that risk in favor of gaining some fans.

So begins a new experiment. Visit Jaloma Books.com to watch it unfold, and stay tuned to Cafe Lopez to hear how it’s going!

And as always, keep writing!

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Well, it’s been a heck of a week. My daughter, Lucy Marie Lopez, was born Nov. 23, 2010, and it’s been a roller coaster ride from beginning to end. I’ve been changing diapers, entertaining, cooking, changing diapers, and yes, even writing (but not much, to be sure)! Unfortunately, in that same passage of time we lost some notable celebrities, in particular, Irvin Kershner, director of, among others, The Empire Strikes Back. That’s right, for those of you who aren’t die hard fans of the Star Wars films (myself included), George Lucas only directed the first of the original trilogy, which probably has something to do with why they’re held in such higher regard than  the latest installments of the toy obsessed franchise. This seldom mentioned fact got me to thinking: here was a man who avoided the limelight for the sake of his craft, whose passion for his work overrode is desire for recognition, admirable qualities, no doubt, but should they be emulated by aspiring writers?

So often on blogs and Twitter I see writers tooting their own horns, speaking with such confidence that one can’t help but listen/read. I know that I should be doing the same thing, but knowing and executing are two very different things. I don’t care if I don’t have hundreds of followers or blog subscriptions, but I don’t want to shoot myself in the foot either. So the question is, can I effectively market myself and remain as humble and passionate about my work as Mr. Kershner, or should I jump on a podium and announce my presence from every outlet I can get my paws on? Probably the second, but I think I’ve come up with a viable alternative: the candy aisle.

Let me explain.

People are reluctant to invest in new writers. Lack of reviews, preponderance of alternatives, and general mistrust of so called “self-published authors” prevent consumers of digital media from shelling out money on little known authors. I don’t blame them. When I go the supermarket (which I try to avoid at all costs, as I much prefer farmers markets), I rarely, if ever, go with the intention of buying candy. But every so often, as I stand in line politely avoiding my bad habit of trying to figure out the lifestyle of the person standing in front of me based on what they’re buying, I’ll reach for whatever new twist on a classic candy has just come out. It’s cheap, and for all I know, I’ll discover a new favorite treat. The latest? Triple chocolate Kit Kats. Yum.

My writing needs a candy aisle. People should have access to a cheap taste of what I have to offer, and at $7.99, The Dead Don’t Cry isn’t going to cut it. So I’ve decided on running a series of short stories called Tales from Two Earths. Each one will feature different people, places, and events from the world of TDDC, and in so doing introduce readers to my writing for the bargain price of $.99 each. The first one is underway, and I couldn’t be more excited. At the very least, it’s better than beating my chest every chance I get. Unless I’m pretending to be Tarzan with the kids, in which case it isn’t nearly as exciting.

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I don’t know about where you live, but here in New Jersey we have the ubiquitous no left turn signal that seems to turn up wherever I really need to make a left turn. Once in the very bluest of moons the sign will be justified, but most of the time it seems to be posted for no other reason than to piss me off. Fortunately, like most rules in life, I regard them more like strong pieces of advice than anything else.

I strongly encourage you not to make that illegal left turn, but if you’d like to do the sensible thing anyway, then by all means, go for it.

This is what e-publishing is to me: a giant literary illegal left turn. I’m going to take flak for making it, and there’s a good chance that I could die (if not by car crash, then by starvation…somebody buy my book!), but dammit, if I make it out alive, I not only get to stick it to THE MAN, but I get to enjoy that special thrill of living life on the wild side!

So watch out! Because I think I see a yellow light about to turn red!

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I am proud to announce The Dead Don’t Cry’s Official Launch Party!

We will be hosting the Event at The Shannon Rose Irish Pub in Woodbridge, New Jersey. Anyone who loves to read is welcome! From fans to industry professionals, we will have a broad spectrum of sci-fi lovers coming together to share their enthusiasm for the genre that dares to imagine the impossible!

For more information, and to sign the guest list, visit us here!


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It’s been some time since my last post. What can I say, other than I’ve been busy? Been reading some great blogs though, and by blogs I’m referring specifically to Zoe Winter’s blog. She is precisely who I’d like to be, without the sex-change of course.

Anywho, for those of you accidentally visiting this blog due to the quote from Inception (you wouldn’t believe how many people google that daily) or those precious few still checking in for content, I have a question for you. Is there such a thing as Family Adventure, insofar as genres go? I’ve been thinking a lot about this, particularly because I’ve never been a hundred percent comfortable with labeling The Dead Don’t Cry science fiction. I mean, make no mistake, that’s what it is. But that classification doesn’t give the reader the faintest clue as to what they’re getting themselves into. Zoe writes supernatural romance. Now that’s specific. I can grab any of her books (I presume) and read about some powerful beings getting it on. There’s so much value to that. As someone completely unfamiliar with her work, I have a sense of what her books are about. What does sci-fi tell you about TDDC?

NOTHING (especially useful anyway).

So, I’m creating a genre. And if it exists (which is entirely possible) please inform me of my ignorance and point me in the right direction.

The Dead Don’t Cry is Sci/Fi Adventure.

You dig?

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This morning, NPR reported that the Wylie Agency, a top literary agency, has teamed with Amazon on a joint venture to electronically publish what’s known as ‘back-list titles,’ best-sellers written long before the age of e-books. The publishing industry wasn’t happy, particularly Random House. In a quintessential display of the kind of pig-headed mentality that has alienated authors (like myself) from traditional publishing, RH essentially blacklisted the Wylie Agency, refusing to enter into any future (English language) agreements with any of its clients. This act on their behalf has left some bloggers, that is Café Lopez, extremely confused as to the message they’re trying to send. (more…)

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I haven’t been devoting much time to the blog lately due to the final developmental stages on the book. But this I had to share:

Dear Mark,

Thank you for your query, and I apologize for the delay in response.  I have reviewed the work, and decided to pass at this time.  I wish you the best of luck, and success in the publishing world. (more…)

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